Observations From Within The Virtual World Community
By Delzo Delacroix

Wednesday, May 30, 2007

Public Relations Disaster - And I Missed It!

Being a member of the Second Life group "Things to Do", I get a daily notice about a new place on the grid that we as a group will visit.

Sometimes it's fun like surfing at the Weather sim or go-carting, other times it's seminars or press conferences.

I've been busy with RL work lately, so I've missed a few of our gatherings recently, but group leader and Metaversed.com author 57 Miles tells of a press conference gone wrong just the other day that he and the group attended.

It's tough, because a lot of these companies testing the waters here in Second Life don't know how to deal with this new world and it's rules. They don't understand the viral nature of the thing if they can make a positive impact. They also aren't used to being only able to speak to the 40-50 people that a sim will take before it buckles.

57 Miles does a very good job at explaining just what went wrong at the new Intel sim launch.

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1 Comments:

Blogger iliveisl said...

wow! great blog! how have i missed it until now! i know 57 Miles (clever zebra right?)

anyway, i am so glad i found your blog, count me as a regular!

and very cool about your exploring group (i lobe the Weather Chanel Island, they have a Hurricane Tracker plane now) =D

9:26 AM  

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